Terms of Service

1. Who we are

Ickle Hub is a sole proprietorship based in New York, United States. It provides customer-acquisition services to automotive appearance businesses. You can reach us at contact@icklehub.com.

In these terms, “Ickle Hub”, “we”, and “us” mean Ickle Hub. “You” and “client” mean the business or person using this website or buying services from us.

2. These terms and your agreement with us

By using this website, or by buying services from us, you agree to these terms. If you do not agree with them, please do not use the website or buy services.

If you sign a separate written agreement with us — a service agreement, order form, proposal, statement of work, or similar — that signed agreement controls wherever it conflicts with these terms. These terms apply to everything the signed agreement does not cover. If you have not signed anything separate, these terms are what apply.

Nothing on this website is a binding offer, a quotation, or a guarantee of a particular business outcome, except for the Founding Partner guarantee described in section 10 and agreed with you in writing.

3. Services

Ickle Hub provides customer-acquisition services to automotive appearance businesses, including shops offering paint protection film, ceramic coating, vehicle wraps, premium detailing and paint correction, and window tint.

Depending on the scope agreed with you, services may include:

• Google Search campaign strategy and management
• Meta, Facebook, and Instagram campaign strategy and management
• Ad creative development and editing, using assets you supply
• Lead capture
• CRM setup
• Rapid lead-response workflows
• Human-first follow-up
• Lead qualification
• Appointment booking
• Appointment reminders
• Show tracking
• Customer tracking
• Revenue and return-on-investment tracking, where the data is available
• Ongoing campaign optimisation

Not every service listed above is included for every client. The advertising channel — Google, Meta, or another platform — is chosen for each client and each service based on what suits that offer and market. We do not commit to running every channel for every client, and we are not a single-platform agency.

Engagements typically begin with one primary service or campaign at a time, so that budget and attention are concentrated where they are most likely to work.

4. Scope of services

What we actually deliver for you is set by the written scope agreed between us. That may be a signed agreement, an order form, a proposal, an invoice, or another written record of what was agreed. Where those documents describe the scope, they take precedence over the general description in section 3.

We may change the methods, tools, platforms, tactics, and internal processes we use to deliver the agreed scope, provided we still deliver that scope. Marketing platforms and best practice change frequently, and this lets us adapt without renegotiating every detail. Any change that materially reduces the agreed scope requires your agreement.

5. Fees and billing

Our current Founding Partner pricing is:

These are management fees for the work we do. They do not include the money you spend with advertising platforms.

Unless your signed agreement says otherwise:

• Services are month-to-month. There is no minimum term and no long-term contract.
• Billing repeats on the agreed renewal cycle until you cancel.
• Stripe, our payment processor, may charge the payment method you have on file on each renewal date.
• If a payment fails, we may pause or suspend services until payment is resolved. We will normally contact you first.
• Fees are exclusive of any taxes. Where tax applies, it is your responsibility unless the law places it on us.

We may change our pricing. A price change applies only going forward, and only from your next renewal after we tell you. It does not change a price already agreed for a period you have paid for.

6. Advertising spend

Advertising spend is separate from our management fee. Unless we expressly agree otherwise in writing:

• You pay the advertising platforms directly.
• You own and control the payment method used for advertising.
• Ickle Hub does not fund your advertising spend.
• Ickle Hub does not refund money you have paid to an advertising platform, because that money goes to the platform and not to us.

The budget is agreed with you, based on the service being promoted, your market, the channel, the level of competition, the economics of the offer, and the campaign strategy. There is no universal minimum daily spend — what is appropriate differs by shop and by service.

7. Campaign start date

A campaign is treated as live when the agreed campaign has been published, is approved by the relevant platform, and is able to spend the agreed budget normally.

This matters because the Founding Partner guarantee period runs from the date the campaign goes live, not from the date you sign up or pay. Onboarding, account access, asset collection, and platform review all happen before that date.

8. Cancellation

Services are month-to-month unless otherwise agreed. You can cancel at any time.

• To cancel, send written notice to contact@icklehub.com before your next payment processes.
• Cancelling stops future renewals.
• Cancelling does not automatically reverse a payment that has already been processed.
• A service period that has already started is not automatically prorated.
• If you have signed a separate agreement, any cancellation terms in it apply and control if they conflict with this section.

We will confirm your cancellation by email. If you are unsure whether your notice arrived in time, contact us and we will tell you where your billing cycle stands.

9. Refunds

• Management fees are generally non-refundable once the service period has started or work has begun, except where the law requires a refund or where we have expressly agreed to one.
• Partial months are not automatically prorated.
• Advertising spend is not refundable by us. It is paid to third-party platforms, not to Ickle Hub.
• The Founding Partner guarantee is a continued-service remedy. If it applies, we keep working without charging another management fee. It is not a cash-refund promise.

10. The Founding Partner guarantee

How it works:

• The 30-day period begins when the agreed campaign is live and able to spend normally (see section 7), not when you sign up or pay.
• If we reach the end of that period below 10, we keep managing the agreed system and we waive further management fees until the tenth qualified booked appointment is delivered.
• During any extension period, you continue funding the agreed advertising spend. The fee we waive is our management fee, not your ad budget.
• The guarantee applies only while the conditions in section 12 are being met.

What the guarantee is not. It covers qualified booked appointments only. It is not a guarantee of shows, customers, sales, revenue, profit, or return on advertising spend, and it does not guarantee any particular outcome from any individual appointment.

We may change or withdraw the Founding Partner offer, including its price and its terms, at any time. Any such change applies only going forward, to clients who enter into an agreement after the change is published. It does not reduce, alter, or remove a guarantee already agreed with an existing client. If you are already a client, the terms that apply to you are those in effect when you purchased.

11. What counts as a qualified booked appointment

An appointment generally counts toward the guarantee when it satisfies the criteria agreed with you, which will usually include that the person:

• Requested the promoted or approved service
• Is within the agreed service area
• Owns, controls, or has authority over the vehicle
• Meets the agreed minimum price or budget expectation
• Has a genuine need
• Has a realistic timeline
• Confirmed the appointment
• Is actually booked on the agreed calendar

The following do not count:

• Spam
• Duplicate leads
• Test leads
• Leads outside the agreed service area
• Requests for services excluded from the agreed scope
• Leads clearly below the agreed minimum price or budget
• Enquiries that never actually book

The specific criteria for your shop — your service area, your minimum ticket, your excluded services — are agreed with you at the start and recorded in writing.

12. Guarantee conditions

The guarantee depends on the campaign being able to run properly. It applies while you:

• Maintain the agreed advertising spend
• Provide and maintain the account access we need to do the work
• Provide accurate pricing, services, service area, and availability
• Provide requested creative, assets, business information, and approvals within a reasonable time
• Maintain enough appointment capacity to take the bookings
• Keep the relevant advertising, business, and communication accounts in usable and good-standing condition
• Do not materially pause, restrict, or interfere with the campaign
• Tell us promptly about material changes to pricing, territory, availability, or the services you offer

If one of these stops being met, the guarantee period may pause for as long as the issue continues, and depending on the circumstances the guarantee may stop applying. We will tell you if we think that has happened and give you a chance to put it right.

13. Client responsibilities

You agree to:

• Give us accurate information about your business, pricing, services, and service area
• Respond to enquiries and booked appointments in a timely, professional way
• Hold the licences, insurance, and permissions needed to provide the services you advertise
• Make sure the claims you ask us to advertise are truthful and substantiated
• Own, or have permission to use, any logo, footage, photography, or other material you give us
• Comply with the rules of the advertising platforms and with applicable law, including advertising, consumer-protection, and communications rules

14. Accounts and access

Delivering the service usually requires access to advertising accounts, business profiles, a CRM, calendars, and sometimes phone numbers or messaging tools. Where those accounts are yours, they remain yours, and you may remove our access at any time.

Removing access we need may prevent us from delivering the agreed services and may pause or end the guarantee under section 12. Where we create an asset or account specifically for you, we will discuss with you at the end of the engagement what can reasonably be transferred; some tooling is part of our own systems and is not transferable.

You are responsible for keeping your own credentials secure. Please do not send us passwords by email — use the platform's own user-invitation or delegated-access feature wherever one exists.

15. Creative and intellectual property

What you own. You keep ownership of:

• Your logo and brand assets
• Raw footage and photography you provide
• Your business name, content, and materials you supply
• Your customer and lead data

What we own. Ickle Hub keeps ownership of:

• Our templates, frameworks, and internal processes
• Our methods, know-how, and reusable systems
• Anything we developed before working with you, or independently of you

Unless a signed agreement says otherwise, you may continue using the final creative we produced specifically for you after you cancel. That permission does not extend to our underlying templates, systems, or processes.

Using your name and results publicly. We will not use your business name, logo, campaign results, revenue figures, performance data, or a testimonial from you in our own marketing, case studies, or public material without asking you first and getting your permission. Permission for one use is not permission for every future use, and you can withdraw it for future use at any time.

16. Communications and SMS

To provide the service we may contact you by email, phone, or text message about your account, your campaign, and your appointments. These are service communications relating to work you have asked us to do.

Where the service involves contacting your prospective customers on your behalf — by phone, text message, or email — you are responsible for making sure the consents and notices required for that contact are in place, and we will follow the rules of the platforms and applicable law. Message frequency varies, and message and data rates may apply to messages sent to a mobile number. Where supported, replying STOP opts out and HELP requests help.

How we handle personal information is described in our Privacy Policy.

17. Third-party platforms

Delivering the service depends on platforms we do not own or control. Depending on your scope, these may include Meta (Facebook and Instagram), Google, GoHighLevel (LeadConnector), Stripe (payment processing), our hosting provider, and communications providers.

We are not responsible for things genuinely outside our control, including:

• Algorithm and ranking changes
• Ad review, approval, and rejection decisions
• Account restrictions, suspensions, or bans imposed by a platform
• Platform outages and service interruptions
• Platform pricing changes and auction dynamics
• Platform policy changes

This does not excuse our own negligence. Where a problem is caused by our own error or failure to do the work we agreed to do, this section does not apply to it. If a platform issue meaningfully disrupts your campaign, we will tell you and work with you on the sensible response.

18. Charge disputes

If you think a charge is wrong, please contact us first at contact@icklehub.com. Most billing questions are quicker to resolve directly, and we would rather fix a mistake than argue about it.

If a payment dispute is raised with a card issuer or payment processor, we may provide that provider with records relevant to the charge, which may include signed agreements, payment records, service records, communications, and campaign records.

Nothing in this section removes or limits any right you have under applicable law, including rights you have with your card issuer or payment provider.

19. Suspension and termination

We may pause or end services if:

• A payment fails or an account falls into arrears
• Access we need to do the work is withdrawn or is not provided
• We are asked to advertise something untruthful, unlawful, or against platform policy
• Continuing would breach applicable law or a platform's rules
• There is abusive or threatening behaviour toward our people

Where the circumstances reasonably allow it, we will tell you first and give you an opportunity to put the problem right. Either of us may end a month-to-month engagement by giving written notice as described in section 8. Sections that by their nature should survive — including intellectual property, limitation of liability, and governing law — continue to apply after the engagement ends.

20. Results disclaimer

Marketing and customer-acquisition outcomes depend on many things outside our control, including your pricing, your capacity, your team, how you handle enquiries, your local market, competition, seasonality, and the policies of the advertising platforms.

Except for the Founding Partner guarantee described in section 10, Ickle Hub does not guarantee any particular number of enquiries, appointments, customers, or any level of revenue, profit, or return on advertising spend.

Figures used on this website to illustrate the kind of outcome a shop might want — including any figure produced by the growth calculator on our home page — are illustrative examples, not predictions, projections, or promises about what your shop will earn. The calculator shows potential gross sales on the assumptions you select; booked appointments are not automatically completed paying jobs, and gross sales are not profit. Dashboard figures shown on this website are labelled as sample data and are not client results.

Nothing on this website is legal, financial, tax, or professional business advice.

21. Limitation of liability

To the maximum extent permitted by law, Ickle Hub will not be liable for any indirect, incidental, special, punitive, or consequential damages, or for lost profits, lost revenue, lost business, lost data, or lost opportunities, arising out of or relating to these terms, the services, or this website — even if we have been advised that such damages are possible.

To the maximum extent permitted by law, our total aggregate liability arising out of or relating to the services is limited to the management fees you actually paid to Ickle Hub during the three months immediately before the event giving rise to the claim. Advertising spend paid to third-party platforms is not included in that amount, because it is not paid to us.

Nothing in these terms excludes or limits any liability that cannot lawfully be excluded or limited under applicable law.

22. Website use

The content of this website — text, layout, design, graphics, icons, and the Ickle Hub name and logo — belongs to Ickle Hub or is used with permission. You may view the website and print or download extracts for your own reference. You may not republish, redistribute, or commercially exploit it, or use our name or logo, without our written permission.

When using this website, you agree not to:

• Use it for any unlawful or fraudulent purpose
• Attempt to gain unauthorised access to the website or any connected system
• Introduce any virus, malware, or other harmful material
• Attempt to disrupt, overload, or damage the website or its availability to others
• Scrape, harvest, or systematically extract content or data without our written permission
• Use our email address to send unsolicited marketing, bulk messages, or spam

We aim to keep this website available and up to date, but we do not promise it will always be available, uninterrupted, or error-free, and we may change, suspend, or withdraw any part of it. This website may link to sites we do not control; we are not responsible for their content or practices, and a link is not an endorsement.

23. Changes to these terms

We may update these terms. The version published on this page is the version that applies, and the date at the top shows when it last changed.

Changes apply going forward. A change does not reduce, alter, or remove a guarantee or a price already agreed with an existing client for a period they have already paid for. If we make a material change affecting current clients, we will tell you.

24. Governing law

These terms, and any dispute arising out of or relating to them, this website, or the services, are governed by the laws of the State of New York, United States, without regard to its conflict of law principles.

You agree that the state and federal courts located in the State of New York will have jurisdiction over any such dispute.

If any provision of these terms is found to be unenforceable, that provision will be limited or removed to the minimum extent necessary, and the remaining provisions will stay in full force.

25. Contact

Questions about these terms, about billing, or about cancelling can be sent to contact@icklehub.com.

Our Privacy Policy sets out what information we collect, who processes it on our behalf, and how to make a privacy request.